Image: Duct tape rolls by Joe Loong, Flickr

3M recently announced that, starting in 2019, all new products it launches will be required to have a Sustainability Value Commitment that demonstrates how it drives impact for the greater good.

“Sustainability has always been at the core of 3M, but we’re looking to do more,” said John Banovetz, chief technology officer. “We are proud to formalize our commitment to this next step in innovating for a sustainable future.”

The new requirement is reportedly part of 3M’s commitment to sustainability as a purpose-driven business and builds on its legacy of sustainability leadership among global companies. It is the first goal of the company’s new sustainability focus that CEO Mike Roman announced Nov. 15.

“As a large and diverse global science company with customers spanning many industries and global markets, we have the opportunity to make an even greater impact in sustainability,” said Gayle Schueller, vice president and chief sustainability officer. “We’ve made such significant progress on the 2025 sustainability goals we set in 2015 that we’re raising the bar. The new product goal is an example of the aggressive targets we’ll be setting in coming months as part our strategic focus on empowering science for circular, climate and community.”